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Small BusinessMeeting Notes & Admin

Granola review pricing, plans & verdict

AI notepad for meetings that transcribes your computer audio without a meeting bot, then turns your rough notes into clean summaries, action items and follow-ups. Free plan with 30 days of history; Business $14/user/mo.

Direct link to the vendor. We don't earn from this link. Methodology · Last verified 2026-10-27

SMB score (editorial draft)8/10
How we score
Free tierYesStart without a card where the vendor allows
Setup time~5 min (est.)No-code: Yes
ReplacesTyping meeting notes by hand, meeting bots in client calls, and copy-pasting recaps into CRM, Notion or Slack
We haven't tested Granola hands-on yet. We researched its official documentation and pricing, checked on 2026-10-27; the review isn't a report of personal use. Our editorial SMB score and setup time are estimates, not test results.
Quick verdict

Granola's main reason to consider it is the capture method: it uses computer audio and combines your jotted notes with a transcript, without inviting a bot. That can suit a founder, consultant, agency lead or small sales team moving between calls. Business is $14 per user a month with no seat minimum. Decide which record you need before subscribing. Granola isn't for keeping replayable audio or video recordings, and it doesn't meet needs for file imports or EU data residency. Below Enterprise, there is also no annual discount to trade against the monthly price. We would choose it for notes, not a recording archive.

What Granola is and how it works

Granola records the conversation as text without inviting a meeting bot. Its Mac or Windows app transcribes microphone and computer audio in real time, which lets it work with any meeting app. Phone apps cover in-person meetings. It calls itself an AI notepad for back-to-back calls; the important distinction is that notes, rather than a replayable recording, are the output to evaluate.

Open a meeting from the calendar list and jot whatever helps you during it, even a few keywords. After the call, Granola combines those notes with the transcript into structured notes and actions, using a template if selected. You can then ask questions about one note or across the meeting collection. We would check the resulting decisions against the source before sharing them; that is a suggested review step, not a test result from our use.

Basic is free and shows 30 days of history. Business is $14 per user a month for full history, integrations, briefs and follow-up emails. That is a plausible shortlist for a small business wanting notes in its own words without an extra participant. If you need recordings to replay, choose a different kind of archive. All facts here come from Granola’s pages checked on 27 Oct 2026, as listed in the sources. This prose update does not refresh that verification date.

Key features and what they do for your business

Bot-free capture from device audio

Granola transcribes your mic and system audio on Mac or Windows, so no extra participant appears in the call. It works with Zoom, Meet, Teams, Slack Huddles and any app that plays through your computer.

Your notes, enhanced by AI

Type as little or as much as you like. Afterwards Granola merges your notes with the transcript, so the summary reflects what you thought mattered.

Templates and Recipes

Templates on every plan give each meeting type (discovery call, 1:1, interview) a consistent structure; Recipes are reusable prompts for outputs such as emails or briefs.

AI chat within and across meetings

Ask about one call or your whole history, e.g. "what did I promise this week?" Business adds model selection and advanced thinking models.

Pre-meeting briefs and follow-up emails

On Business, Granola preps a brief before external meetings (attendees, what you discussed last time) and drafts follow-up emails afterwards.

Shared folders and team space

Notes are private by default. Share them via team folders or links, and chat with a whole folder of calls.

CRM and app integrations

Slack on every plan; Business adds Notion, HubSpot, Attio, Affinity and Zapier. Folders can auto-sync new notes to matching CRM records.

MCP and API

MCP lets Claude, ChatGPT or Cursor use your notes (last 30 days on Basic, workspace notes on Business). API access starts on Business.

Mobile apps and languages

Free iPhone, Android and Apple Watch apps cover in-person meetings. The help center lists 31 transcription languages on desktop and 17 on mobile.

Granola pricing by plan

PlanPriceWhat's includedLimits & minimums
BasicBilled annually$0Billed monthly$0Unlimited AI meeting notes, bot-free capture, desktop and mobile apps, templates, Recipes, AI chat, shared folders, Slack30-day history (older notes hidden, not deleted); no briefs, follow-up emails, CRM/Notion/Zapier or API
BusinessBilled annuallyNot offeredBilled monthly$14/user/moUnlimited history, advanced models, pre-meeting briefs, follow-up emails, Attio/Notion/HubSpot/Affinity/Zapier, API, centralized billingMonthly billing only; no seat minimum; no SSO or HIPAA
EnterpriseBilled annuallyFrom $35/user/mo (annual contract available)Billed monthlyFrom $35/user/moSSO, SCIM, admin controls, org-wide retention and training opt-out, advanced integrations (e.g. Salesforce), HIPAA workspaces, audit API, dedicated supportSSO for 50+ seats; HIPAA BAA covers desktop apps only
  • Billing is per active workspace member, with proration; everyone in a workspace shares one plan, so you can't mix Basic and Business.
  • Annual billing exists only on Enterprise contracts, so there is no annual discount on Business.
  • Trials are mentioned in the help center without a fixed length; the free Basic plan is the standing way to try Granola.
  • Granola lists 12 months of Business free for accepted startups and students, and 50% off Business for registered nonprofits.
  • Compare team totals with Fireflies, Otter, Fathom and Notion in our meeting notes cost calculator.

Prices in USD per the vendor's pricing page, before tax, checked 2026-10-27. Check the current checkout price before committing. Estimate a full stack with our AI stack cost calculator.

Use cases by business type

These examples show how a business could use the documented features. They aren't customer stories, tests we've run or measured results.

Consultant

A solo consultant could run client workshops without a bot in the room, jot three key points, and send a recap from the follow-up email draft (Business).

Agency

A 5-person agency could keep a shared folder per client and ask Granola chat what the client approved last month. On Business that is 5 × $14 = $70 a month.

Accountant

An accounting practice could use one template for year-end review calls: missing documents, deadlines and agreed fees.

E-shop

An online shop owner could capture supplier calls and trade-fair chats on the phone app, then search them for agreed prices.

Local services sales team

A 3-person sales team at a local installer could put quote calls in a folder that auto-syncs notes to the matching HubSpot deal.

How to get started in 5 steps

  1. Download the appInstall Granola for Mac (macOS 14+) or Windows from granola.ai; phone apps exist for iPhone and Android.
  2. Sign in with Google or MicrosoftUse the work account with your meeting calendar (SSO on Enterprise). Microsoft calendars must be cloud Exchange Online.
  3. Allow calendar and audio accessGrant calendar access so meetings show under "Coming up". On Mac, allow microphone and system audio; Windows grants these automatically.
  4. Start your first noteClick the meeting (or New Note) when the call starts; Granola won't auto-record. Jot notes, then let Granola enhance them afterwards.
  5. Set up templates, language and integrationsIn Settings, pick your language, add company jargon, create templates, and on Business connect Notion, HubSpot, Attio or Zapier.

Integrations, security and privacy

Granola works with any meeting app because it captures device audio, and syncs with Google and Microsoft 365 calendars. Slack is on every plan; Notion, HubSpot, Attio, Affinity and Zapier need Business. Salesforce runs via Zapier, with a native connector in early access. It can't import recorded audio files, and the web app only views and edits notes.

ZoomGoogle MeetMicrosoft TeamsSlackNotionHubSpotAttioAffinityZapierGoogle CalendarOutlook / Microsoft 365 calendarMCP (Claude, ChatGPT, Cursor)API
CertificationsSOC 2 Type II (report via the Trust Center). ISO 27001 is not held yet.
GDPRGranola says it complies with GDPR and UK GDPR and offers a standard DPA with EU/UK Standard Contractual Clauses (no custom DPAs).
Data location / EU residencyAWS in the United States, encrypted at rest and in transit. No EU or other regional residency is offered.
Audio recordingsNo audio is kept; only transcripts and your notes are stored.
AI trainingThird parties (OpenAI, Anthropic) may not train on your data. Granola may use anonymized data for its own models on Basic and Business unless each user opts out; Enterprise is off by default.
HIPAAEnterprise only (BAA covers desktop apps). Not FERPA compliant.
Access controlsGoogle or Microsoft sign-in (MFA via your identity provider). SSO and SCIM on Enterprise, SSO for 50+ seats.
ConsentYou must get participants' consent; Enterprise admins can enforce an org-wide notice (pilot).

These are the vendor's statements, not our security audit. When we write “not stated”, we couldn't find the answer on its public pages. Ask before relying on it.

Pros

  • No bot in the call: device-audio capture keeps client meetings natural.
  • Notes stay yours: your own jotted notes guide the AI summary, and notes are private by default.
  • Simple pricing: one $14 Business seat with no seat minimum and no per-minute caps.
  • Free plan with unlimited notes: Basic has no meeting or transcription limit, only a 30-day history window.
  • Strong ecosystem: Slack on every plan, CRM and Notion on Business, plus MCP and API.
  • Startup, student and nonprofit offers published in the help center.

Cons

  • No recordings: no audio or video playback, and no import of recorded files.
  • 30-day history on Basic: older notes are hidden until you upgrade.
  • No annual discount below Enterprise.
  • US-only data storage; no EU residency option.
  • Model training on by default (anonymized) for Basic and Business users until they opt out.
  • Manual start: someone has to open the note for each meeting; SSO needs Enterprise and 50+ seats.

Granola vs alternatives

ToolPrice fromFree planKey difference
GranolaFree; Business $14/user/mo (monthly)YesThis review
Fireflies.aiCompare →Free; Pro $10/seat/mo (annual)Yes (400 min storage/team, limited AI summaries)Cheaper per seat on annual billing and keeps video recordings; joins calls with a bot (the Chrome extension can record without it).
FathomCompare →Free; Team $15/user/mo (annual, 2-user min)Yes, unlimited recordings for individualsRecords audio and video and offers CRM field sync on Business; team plans need 2+ users. Bot-free capture is in beta on Mac.
Otter.aiCompare →Free; Pro $8.33/user/mo (annual)Yes (300 min/month)Lowest annual Pro price with recording playback and file imports, but monthly minute caps and a 90-minute per-meeting limit on Pro.

Prices from fireflies.ai/pricing, fathom.ai/pricing and otter.ai/pricing. Fireflies and Otter rechecked 2026-10-27, Fathom 2026-10-26. Head-to-head: Fireflies.ai vs Granola and Granola vs Notion AI Meeting Notes (Granola and Notion prices rechecked 2026-11-03). More options: Granola alternatives.

Granola FAQ

Is Granola free?

Yes. Basic is $0 with unlimited AI meeting notes; notes older than 30 days are hidden (not deleted) until you upgrade.

How much does Granola cost for a team?

Business is $14 per user a month, billed monthly, with no seat minimum: $70 a month for 5 people. Enterprise starts at $35 per user.

Does Granola join my meetings as a bot?

No. It transcribes your computer's mic and system audio. You start it for each meeting and must get participants' consent.

Does Granola record audio or video?

No. It keeps transcripts and notes only, and can't import files. For playback, look at Fireflies, Fathom or Otter.

Where does Granola store data, and is it GDPR compliant?

On AWS in the US, with no EU residency. Granola says it complies with GDPR and offers a DPA with Standard Contractual Clauses.

Does Granola train AI on my meetings?

Third parties may not. Granola may use anonymized data for its own models unless you opt out; Enterprise is opted out by default.

Granola or Fireflies.ai?

Granola for bot-free notes guided by your own jottings; Fireflies for recordings, broader capture and a lower annual seat price. See Fireflies.ai vs Granola.

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Sources

Partner program: Granola runs a selective Granola Affiliate Programme on Dub (partners.dub.co/granola): $20 per referred user who completes a valid meeting, and referred users get their first paid month free. Applications are reviewed for fit and region. Separately, existing users get an in-app referral link worth 2 months of Business for new company-email sign-ups. Verified on 2026-10-27. We are not a member, so this is a direct vendor link.

Last verified 2026-10-27. Spotted something out of date? See our corrections policy.

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