Zapier
Free; Professional $19.99/mo (annual) at the entry task tier · Free plan: yesEasier linear trigger-and-action Zaps and the biggest catalogue (9,000+ apps), but priced per task: 2,000 tasks cost $49/mo on Professional (annual) vs $9 for 10,000 Make credits. Triggers and built-in Filter/Formatter steps don't use tasks. No EU-only data storage.
Zapier's 9,000+ integrations make it a practical shortlist option for a small business trying to stop copying data between cloud apps. Every plan includes Tables, Forms, AI steps and an MCP layer alongside the core workflows. Check the successful actions in a normal month before paying: costs scale with tasks, which can make high-volume work a poor fit for a tight budget. There is also a residency limit to settle early. Zapier says it doesn't offer EU-only storage. We haven't tested it against every alternative, so this is a buying recommendation, not a claim that it is universally the easiest platform.
- Largest app library we've seen claimed (9,000+), so most SMB tools are covered.
- Genuinely usable free plan to learn the basics.